Liquidstar Brand video

Empowerment can take many forms. In this video it comes as a smart off-grid battery with a revolutionary approach for the powerless 1.1 billion people in the world.

In a world speeding towards so many scientific breakthroughs and constant updates it’s easy to take for granted the many basic comforts of modern life. Just imagine how life would be without electricity! This is the reality for 1 in 7 people in the world, struggling to make do in remote areas, with alternative, often difficult and unsustainable methods.
That’s why Liquidstar’s rechargeable battery based on blockchain technology stands as a revolutionary approach, all laid out clearly in our latest video explainer.

We went for a retro futuristic look, with a limited color palette: black and white, brightened by the accent of a strong yellow reminiscing of the warm light brought by electricity. Textures and soft contours shape the many natural elements, tracing the landscapes that dominate the visual scenery of the video.
The technology upgrade Liguidstar introduces sheds a new light on ways of gaining independence, so the storytelling also focuses on the sense of empowerment that comes with this affordable, clean energy.

Sunrise

Kerosene

Characters

Credits — Creative Direction Ilenia Notarangelo + Storytelling Luca Gonnelli + Illustration Arianna Cristiano & Anna Derevyanko + Animation Laurentiu Lunic & Dave Cubitt