Serie A Data-Driven Videos
We’ve built an automated video enginethat generates live videos based on APIs. Just call it Hands free animationsor Self-driving videos.See the campaign
WALL OF FAME
What? What is this, how does it work?
After developing the templates and setting up the cloud-based infrastructure, the video production is completely automated. The template to be produced in real-time gets selected, among the 10 different developed, in function of what set of data is more relevant to tell the story of the match. The customisation and rendering happens in the cloud and takes less than 2 minutes each time. The freshly baked videos are then uploaded to the client’s app, the official mobile app of the Italian Football League, so that they become available to the football fans. Want to see it live? Download the Serie A Tim app and wait for the next match day.