Airbnb Cycling Experiences
Airbnb asked us to create a set of gifs
about their Cycling Experiences insights
and we played with dreamy scenarios,
bold colors and a crowd of tiny bikers.
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In occasion of the Tour de France, Airbnb has decided to share some numbers about how relevant Cycling Experiences are becoming for its users. You can have a look to the whole report here: https://press.atairbnb.com/get-in-gear-for-cycling-season-with-airbnb/ We had a quite limited timeframe to bring this project upon completion (around 10 days) but thanks to the Airbnb team (and in particular to their art director Christina Chern), we were able to find soon a bold & essential style, that mixes infographics approach, travel mood and a little bit of French Touch.
Big numbers & tiny bikers, together with colorful transitions are the main features of this nice project. This is our second experience working with Airbnb: the first one was for the launch of the platform in China: check it out here https://illo.tv/portfolio/airbnb/